AI Product Manager's Handbook by Irene Bratsis

Author:Irene Bratsis
Language: eng
Format: epub
Tags: COM060000 - COMPUTERS / Internet / General, COM051350 - COMPUTERS / Programming Languages / Perl, BUS103000 - BUSINESS ECONOMICS / Organizational Development
Publisher: Packt
Published: 2024-11-26T07:44:05+00:00

Set the stage

Duolingo is consistently creating narratives around why the product exists and how it helps people. I know why I’m using Duolingo, but I don’t necessarily know why or how others are. Setting the stage is important because, experientially, it constantly reinforces why something is relevant to me. This kind of framing consistently helps me understand the importance of the value of the app. As I continue on the app, I am reminded often about how Duolingo is effective for others, which percentile I’m in when I complete a task or milestone, and when I’ve hit a pain point or a celebratory moment. Context is key, and while these narratives are not too overwhelming or constant, they consistently remind me of my orientation within the product.

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